blue lizard with yellow tail zoom fishing lure 6” (9 pk) Zoom Lizard 6 Inch Creature

Designed specifically for use with a spinnerbait, these trailer hooks come manufactured with surgical tubing covering the eye to aid in keeping the hook in place and riding upright

Four and five pound cutthroat

As you reel a spinnerbait through the water, the blades twist and "thump," emitting waves that bass detect in a sensory organ known as the lateral line

The company is focused on a unique combination of its own reel designs, with elements from tried and true features some of the more popular reel brands use

If you want to understand how scent plays into your live bait presentation, scent attractants for bass can add another layer to your setup